The Business and Finance course is a specialist joint degree with equal emphasis given to the topic areas of enterprise and finance. The module investigates enterprise improvement routes and strategies for the entrepreneurial agency, and for organisations with an entrepreneurial tradition. Paths to growth and methods of improvement are identified and appraised. The module also examines how a firm’s construction, processes and values have an effect on its capability to construct sustainable development and generate new business.
This module considers how altering macro and micro environmental influences affect and are integrated into the advertising and marketing planning course of. The module blends a theoretical and applied approach, requiring college students to make use of related models and frameworks both within the analysis of case materials and when developing a sustainable product idea. Our graduates inform us that the programme gives them the important thing skills and information required to build … Read More